From The Weinstein Company, here’s the first trailer for Polaroid, a horror film that somehow doesn’t even use the tagline “you’ll be shaking like a Polaroid picture.”
Roughly, the film adapts the conceit of Goosebumps‘ Say Cheese and Die into a generic-looking modern horror. It centers on a Polaroid camera that’s haunted by an evil spirit, and this ghoul absolutely hates these hipster kids and their throwback photography. Anyone in the camera’s photos mysteriously dies, and trying to destroy the pictures inflicts pain upon the subjects. Also, have you bought film for a Polaroid? It’s, like, pretty hard to find now, and even when you do, it’s pricey as hell. These cursed, indestructible portraits of death are probably costing these teens a few bucks a pop. Truly, this is a camera of the damned.
This nightmare of instant photos hits theaters August 25.